Back to Learn
podcast podcast April 11, 2024

Fix the leak in your funnel: Conversion rate optimization to plug the holes

Let’s talk about making the most of your marketing and sales funnel! It’s important to focus on creating a smooth and enjoyable experience for your potential customers and determine how to streamline your funnel. In part, that can happen through conversion rate optimization.

Jennifer Mancusi talks to world-renowned conversion rate optimization expert Talia Wolf, founder and CEO of Getuplift, a company that helps marketers become customer-driven. She is a globally recognized conversion expert and has spoken on stages such as Google, MozCon, CTAconf, Search Love, and many more.

 

Related content

Discover a wealth of topics, insights, and exclusive resources from our industry experts.

How to drive and measure content effectiveness

Creating content is easy in theory, but creating effective customer journey content is more of a challenge. Many companies struggle to find market fit, and their content often falls short of engaging potential customers. To shed light on this issue, Sara Giddens, an...

read more

How to prepare for a podcast as a guest?

Getting invited to appear on a podcast is exciting, but it can also trigger nerves - even for seasoned professionals. Proper preparation makes all the difference in delivering value to listeners while building a brand. So how to prepare for a podcast as a guest? Here...

read more